Jeff Ogden, an entrepreneur and sales marketing expert (and Genoo customer), had some really insightful things to say about lead nurturing best practices on The SalesBuzz Radio show yesterday. If you missed it, a recording is up on their site and you can check it out here:
http://brooksgroup.com/thesalesbuzz/media/p/736.aspx
"The better you understand the buyer, the better you can sell to them."
-Jeff Ogden
If you want to learn more about what Jeff has to say about Lead Generation and Nurturing you can check out his white paper, which is available for down load at his site: www.findnewcustomers.net
You can also follow his blog, fearlesscompetitor.com, where Jeff openly offers up all sorts of new ways for both small and large businesses to “Make Lead Generation Simple.”