Marketing Software
for Marketing Nerds

Data. Insights. Understanding.

Engage your audience and make your perfect potential customers feel heard, noticed, and understood.

It’s not that hard when you have the right toolkit.

What
we do.
Software
All the normal stuff and more, plus the data you need.
Marketing automation software that does what you need done: email, forms, landing pages, nurturing, scoring, surveys, metrics, and more – PLUS the data and insights you need to get more of your emails to the people you want to see them. What if you could improve your chances of closing new business by 60%? Would that make a difference for you?
Training
The path to success is knowledge…and support.
We not only teach you how to use our software, we teach you how to do email marketing in a way that works for your business model and your audience. Engage your leads over time. Leverage data to deliver the right messages, build relationships, and increase your sales. It’s a bit of an art and a bit of science – and you will get better results.
Services
When you want fellow nerds to point you in the right direction.
From developing strategy to developing websites, our team of long-time nerds (and our decades of experience) work with you to build your world-class online presence, setting you up to collect the information and data you need to understand, attract, and engage your perfect potential customers on their path to becoming your customer.

Get ACTUAL intelligence about your leads.

(Nothing artificial about it.)

What They Care About

Visibility into and tracking of what your leads are viewing on your website becomes ACTIONABLE INTELLIGENCE that can trigger automations, email sequences, and more.

Far Beyond an Email Click

Often, a click in an email becomes a gateway to bigger things. What did your email cause? What did it lead your leads to do? Download a doc? Register for a webinar? Read a post?

Every Detail in One Record

A complete picture of an individual lead’s activity, interests, email behavior, page visits… all of their interactions with you, captured in one place.
Get Curious.
Become a Student of Your Data.
Watch what happens to your sales.
People buy from organizations that understand them. That hear them.

Learn about them. Engage them. Sell them.

Leverage your data to connect with your perfect potential customers in ways that your competitors are not.

Data = the power to market differently…

without taking any more time (and possibly taking less than you’re currently spending).

Our Blog
We’ve had people tell us they can get an entire marketing education just by reading our blog. Check it out and see if you feel the same. Here are our three latest articles; you’ll find more on the blog page.
Lead Nurturing De-Mystified (Once and For All)

Lead Nurturing De-Mystified (Once and For All)

Lead nurturing, done well, can yield TREMENDOUS results. A few stats to consider: Companies that excel at lead nurturing generate 50% more sales ready leads at 33% lower cost. (Source: Forrester Research) Nurtured leads make 47% larger purchases than non-nurtured...

Power Up Lead Engagement: Unleash Your Blog’s Superpower

Power Up Lead Engagement: Unleash Your Blog’s Superpower

In today's digital landscape, simply having a blog is not enough. Let's uncover the secrets that many marketers overlook, empowering you to utilize your blog as a powerful tool for turning leads into paying customers. Harnessing the Blog's Potential Before we delve...

Marjorie Saulson, Vibrant Vocal Power

Genoo provides strategic thinking as well as the back-office support I need to keep my business running. The powerful email system, coupled with the insights I get from how my campaigns perform and knowing the interests of my leads - I can't imagine a better system. Thanks, Genoo Team!

Kurt Rump, TightKnit

Our content marketing just keeps getting better with Genoo. The data shows us what our leads love and respond to. We know we’re writing what our audience wants to read, and that leads to more conversions.

Mike Mullin, Integrated Business Systems

Genoo gives us insights into the behaviors of the people on our list so we can do a better job of figuring out how to reach them. The information we collect is really useful and helps us deliver the right message.

Merri-jo HIllaker, Global Mindset Mastery

Through working with Genoo, I am truly able to make a huge difference in my audience's business success, serving them where they need the most help. Not only has it increased my sales dramatically based on their perceived needs, but allowed me to support them in overcoming their shortfalls which has created even greater results for them.

David Ostrow, Fitgolf

“With just the little I have done in the last few weeks we already see improvements in lead engagement and more sales.  It is so cool.

We have done many things to improve our website and email data and this singlehandedly has been the top successful group of actions, by a long shot.”

Minneapolis

Headquarters

8014 Olson Memorial Highway, #550
Golden Valley, MN 55427 USA

+1 763-383-6081

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